Hello Ruby and Daniella,

We’re excited to present this proposal to produce an episode of ASCEND Television focusing on Annie Ford in Queenstown. Our goal is to tell the story around the World Record attempt Annie is doing to raise funds for restoration of the foothills around Coronet Peak. Ultimately, we hope to inspire our viewers to explore Queenstown’s natural wonders.

We should note that we typically don’t look to have our content partners fund our episodes, but rather help offset some costs. Our goal is to create a true partnership whereby we are able to produce engaging content while at the same time providing exceptional value to our content partners. As an overview, we propose to:

  • Produce a full episode of ASCEND Television featuring Coronet Peak, Queenstown and Annie Ford.

  • Episode to air on Outside TV in spring/summer 2025 with a minimum of 8 x airings and 595,200 viewers across all airings

  • Provide all raw footage to Destination Queenstown.

  • Assistance with crew accommodations/ground transportation during filming (crew is typically 2 people)

Additionally any contacts you can connect us to at Tourism New Zealand to discuss advertising around ASCEND would be greatly appreciated.

Please click the links to the right to view the full proposal details, along with details on our broadcast, audience, and demographics. You can also view a previous mountain biking episode from Cervinia, Italy to the right, or view our full series on Outside TV here.

We look forward to connecting soon and creating an extraordinary episode together!

Kelsey, Mark and the ASCEND team.

PS. We would love to explore a winter ski episode as well.